How is your business in the polish solar business described best?
Piotr Pysniak: Greto Polska is a premium distributor of high-quality pv components, including solar modules, inverters, energy storage systems and EV chargers. Our primary focus is on supplying products to wholesalers and large-scale ground projects. We are dedicated to providing exceptional customer service, offering expert advice to ensure optimal solutions tailored to the specific needs of our clients.
More news and insigts about the Polish market
What brands does Greto Polska supply?
As an authorized distributor for leading brands such as JA Solar, Trina Solar, Canadian Solar, SolaX Power, FoxESS and Sungrow we ensure that our customers receive the most reliable and advanced technology available. In addition, we provide expert consultation services.
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What does this mean?
We help our clients to identify and implement the best solutions tailored to their specific needs. Our reach extends beyond Poland, with a strong presence in several European markets such as Germany and Romania, among others. Our team is dedicated to fostering long-term relationships with customers by offering personalized support and strategic advice to optimize investments in renewable energy.
Polish Development Bank signs financing agreement with R.Power
Is your focus on the national, the European or international market?
We are focused on consolidating our presence in Poland while actively expanding our relationships with customers across Europe. Our primary emphasis is on the German market, but we remain attentive to emerging trends and opportunities in other countries as well.
Strategic partnership of Menlo Electric and Sungrow
What main trends in the polish pv business do you expect for the next 12 months?
By the end of this year, the photovoltaic market in Poland will face several significant challenges that could impact the industry’s dynamics, such as a slowing growth rate. After a period of rapid expansion driven by attractive support programs and rising energy prices, the market is beginning to stabilize, with the pace of new installations noticeably slowing. Changes in settlement systems and increased caution among investors could further dampen demand.
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Why are the customers more cautious than before?
The current economic environment is characterized by high inflation and rising living costs. That is why many potential customers tend to delay investment decisions, awaiting stabilization or new forms of support. Another topic are falling prices for pv components.
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How do the prices influence the demand?
An oversupply of products in the market, especially photovoltaic panels, may lead to further price reductions. While this could encourage customer investments, it may negatively impact the margins of installation companies and distributors.
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In 2023, Poland had installed more than 4 GW. How much will it be at the end of this year?
The number of new photovoltaic installations in 2024 may be lower than in previous years. However, the market is not expected to collapse entirely. A stabilization at a lower level may occur, with component prices playing a key role in demand. Finally, market consolidation might be the result of all the aspects mentioned. In response to oversupply and the slowdown in the photovoltaic economy – in Poland and Europe, we expect a further market consolidation, with weaker companies being acquired by stronger players or exiting the market completely.
Interview conducted by Manfred Gorgus
Central and Eastern Europe increasingly in the solar gigawatt class